TIM411: Are You Automating Too Soon?

Today on TIM411, Tim discusses the pitfall of automation. The holy grail for many founders is developing a fully automated business to make life easier on themselves, have greater profitability, and be scalable.

The problem is that many entrepreneurs jump into automating processes long before they figure out if the process generates a consistent result. So they spend lots of time, and sometimes lots of money, setting up automation only to have to change it when they discover it doesn’t generate the results they desire or they have to pivot their business in a new direction.

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